How Nowaste Logistics builds a sustainable and learning culture

At Nowaste Logistics, learning and development have always been at the forefront. With a growing number of employees, a strong company culture, and a focus on leadership and skill development, the company has created an environment where both new hires and experienced team members can grow and thrive. We were curious to learn more about their approach and had a chat with Helena Karlsson, Training Manager at Nowaste, and Ermin Idrizovic, HR Specialist focusing on recruitment and onboarding. Here, they share their insights on how Nowaste systematically works with learning.

A strong culture built on trust and engagement

Trust is a cornerstone at Nowaste Logistics. The company has made a conscious decision not to hire temporary staff, believing this strengthens cohesion and a sense of security among employees. Helena explains that the company culture is further enhanced by investing in leadership training for key personnel. Additionally, team-building activities, such as celebrating achievements together and regularly gathering to foster team spirit and engagement, are prioritized.

“We want everyone to feel secure here, and we believe a familial feeling is best created when we have our own staff instead of temporary hires,” says Helena. “Trust is the foundation of all learning – without it, it’s hard to grow.”

Further reading: Continuous learning starts with coffee – how Löfbergs works with competence development

Skill development and a learning culture

Nowaste offers a broad range of training programs, including leadership and safety training for employees. They employ a blended learning approach, with theoretical elements managed through Learnifier, while practical sessions are conducted on-site under the guidance of company instructors. These training programs help employees enhance their skills and build confidence in their work environment.

“Learnifier has become an invaluable part of our training strategy,” says Helena. “With the platform, we can easily create and distribute both mandatory and optional courses, ensuring our employees always have access to the latest information and training. It has truly streamlined our skill development and strengthened our learning culture.”

“Our learning culture means we constantly support our employees and provide opportunities for them to grow,” shares Ermin. “We’ve seen amazing results from our training programs – it’s truly inspiring to witness our employees’ development!”

Further reading: How Dormy improved learning and onboarding

Talent programs and career opportunities

Nowaste places a strong focus on young talent, offering a structured program for employees with high potential. Helena and Ermin describe how managers actively identify employees with growth potential and recommend them for the program, giving them a chance to advance within the company.

“We want our employees to see the opportunities within the company,” says Ermin. “By supporting their development, we hope to create a workplace where they want to stay and continue growing.”

Further reading: Learnifier’s Mattias Borg on creating a learning culture

Maintaining culture during expansion

Nowaste is in an intense growth phase, with plans to hire 300 new employees in the coming years. The company is actively working to preserve its culture and familial feeling even as it expands. By ensuring every new hire receives comprehensive onboarding and training in the company’s values and work methods, they aim to maintain their unique culture.

“We’re growing rapidly, and it’s incredibly important that we actively work to retain our culture,” says Helena. “It requires consistency and staying true to our values and way of working.”

Award nominations and recognition

Nowaste Logistics has received recognition for its outstanding work, earning nominations for several prestigious awards. Their efforts to build a strong culture and create a sustainable learning environment for employees have contributed to these nominations, and Helena and Ermin take pride in the attention the company has received.

“It’s truly an acknowledgment for our entire team and our culture,” says Helena. “We’ve created something unique at Nowaste, and it’s fantastic to see our work with employee development and culture being appreciated at this level.”

The future – inspiring and growing together

Helena and Ermin conclude the interview by emphasizing the importance of continuing to invest in skill development to keep employees engaged and motivated.

“When you see people grow and develop, you really understand the meaning of the work,” Ermin concludes. “Learning and development are something we never compromise on at Nowaste – it’s an investment in the future.”

More than 320 companies and organizations currently work with Learnifier to easily and efficiently share knowledge, as well as create and administer courses, trainings, and training programs.